Our Story

At MRH Sport, we exist to elevate sport. Founded by Max Holloway and R3-Sport, MRH Sport is a UK-based sports distribution and marketing business with a focus on bringing high-performance brands to life in emerging and fast-growing categories.

Located in London, we are the exclusive UK & Ireland distributor for Bullpadel (World #1 padel brand) and the owners of MAXE Pickleball (a new British-born pickleball brand built for players who want more from their equipment).

But our ambition doesn’t stop there. Our long-term vision is to expand our portfolio into new sporting categories and create lasting impact through strong partnerships, meaningful experiences, and industry-leading product distribution.

Our company values are based on professionalism and strong relationships with trade retailers and sponsored athletes, plus integration with grass roots activities.

R3 Sport - Founded in 2023 by Jonathan Rowland, entrepreneur behind Redwood Bank, R3 Sport is a UK-based sports & entertainment company dedicated to transforming emerging racket sports like padel and pickleball. Drawing on 30 years in financial services, Jonathan launched R3 to bring structure, investment, and professionalism to the UK padel scene.

R3 Sport is professionalising UK padel with strategic investments, infrastructure, and high-profile events designed to elevate the sport’s profile. Their multifunctional model, spanning players, brands, and venues aligns with MRH Sport’s commitment to performance-led, grassroots-to-professional development.